When it comes to personal branding online you have the choice between:  “Drive or be driven”. By being passive you let other competitors not only position themselves but if they wished, they could even damage your brand and reputation without you knowing about it.

A good strategy to keep the issue not only under control but really drive the way you want to be seen and your brand to be propagated throughout the web, is to take active control. Now, the good news is SEO and Social Media can really help you to achieve to protect your reputation, if you just follow some simple rules.

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If you are currently unemployed, no need to tell you that the best thing you can rely on to bounce back is the network you have established over the last years. With the importance the social networks have developed over the last ten years  it would be a shame if you had not built your online presence at the same pace than your real life network. When hard times strike, combining both online and offline networks give you a real chance to stand out.

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As Carrie Morgan SEO & Social Media Consultant, Speaker and Author of the Book “Above the Noise” explains very well  it is of highest importance ever, to build your own platform. The exponential speed at which the innovation goes will give you no guarantee that the existing social media platforms you are investing your time and your money in today will still be there … tomorrow.

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“For the music business, social networking is brilliant. Just when you think it’s doom and gloom and you have to spend millions of pounds on marketing and this and that, you have this amazing thing now called fan power. The whole world is linked through a laptop. It’s amazing. And it’s free. I love it. It’s absolutely brilliant.”

Simon Cowel, Music and Television Producer (The X Factor USA, Britain’s got Talent, Pop Idol)

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Whether you are a corporate employee, self-employed professional or entrepreneur, climbing the ladder to success can be easy if you are committed to consistently following a few simple networking strategies in your career. In this post I will introduce you to some best practice tools to foster effective business networking.

One of the most important skills I learned as I moved up the corporate ladder that still serves me well today is the art of networking.  For an entrepreneur and small business owner, referrals can make up 80%-90% of new business revenues.  Networking is both a competency and a process that you need to hone in order to be successful.

Businesses have a love-hate relationship with networking: It takes time and effort, but it can also beget some great rewards. Here are some ways to keep your company on top of its networking game.

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A very simple and effective way to get rid about your bad habits is … to keep good company!  You can do all the right things — but if you have personal relationships with people who have unhealthy habits, it is often an uphill battle. The healthiest people are those who have relationships with other healthy people. Get your family or friends involved with you when you walk or plan healthier meals. Making healthy changes with a loved one can bring you closer together as well as motivate you.

 

 

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