Viewing posts categorised under: Brand Management

Social Network Branding can really help you as individual or your small company to get more visibility. Big corporations have the power to put incredible budgets on the table to integrate a coherent online media strategy to their existing mass media communication campaigns. The good news is that smaller companies can, thanks to the opportunities made possible by the social networks, to increase their visibility, to get to better know their customers by establishing direct links with them.

One of the first rules you learn when you study marketing is the KYC. “Know Your Customer” is one of the great benefits you will get out if you learn to master Social Branding. You will have a direct link to your customers in real time and this enables you to directly and constantly communicate with your clients. This will give you an unlimited and unbiased feedback about your products and the quality of the services you or your company delivers. You just have to learn to listen to them.

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